Makkar, Urvashi, and Harinder Kumar. “Impact of Implementation of Balanced Business Score Card (BBSC) on Organizational Effectiveness : A Case Study of Bharat Sanchar Nigam Ltd (BSNL)”. Prabandhan: Indian Journal of Management 4, no. 1 (January 1, 2011): 17–35. Accessed March 8, 2026. https://amcpl2journalsfinal.srels.org/index.php/pijom/article/view/62081.